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Award-winning furniture designer joins HobbyHack.


Plano, TX: Craftflow Software LLC, dba HobbyHack, a Social Learning platform for learning the woodworking hobby, announced they have contracted with Kevin Rodel of Kevin Rodel Furniture & Design Studio to be their lead Master Woodworker. The new app is will be released in May of 2022. The team has been working with the award-winning furniture designer Kevin Rodel for several months designing a 9-level education framework that will detail the skills needed to become a Master Woodworker. See Kevin’s work here: https://www.kevinrodel.com/


“Kevin has the exact skillset we were looking for to fill out our team and building our new app. He owns a successful custom furniture business that’s been in operation since 1986. He has won numerous awards for his furniture designs, has at least a dozen publishing credits. But most importantly has taught modern woodworking and loves the teaching aspect”. Said Dave Ferons, the CEO of Craftflow Software.

Designing the App

The HobbyHack App’s is designed to address the adult learning market by including a social platform targeting informal adult education, initially targeting the woodworking hobby. This social learning platform will enhance the learning experience for adults who want to take on the hobby of woodworking. Members will be grouped into small “Crews” with other similarly skilled members. These crews will progress together over time through a consistent 9-level framework to achieve their desired level of expertise. We also intend to build in a way for adults to invite others and group them in the crew if they so choose.

About Craftflow Software LLC: We’re a startup with the goal of creating a platform to help those new to the woodworking hobby, and those who have been at it for a while, benefit from a learning framework delivered in small social communities known as crews. Whether our members want to become a woodworking master or just master a skill, we’ll have a platform that will make their goals more achievable, attained faster, have more fun with woodworking and make true friends at the same time. The App will eventually branch out into other hobbies but focus on woodworking for the initial launch. (furniture designer joins)